Learn About Me
The Career Path, that made me Suited for Multi Modal Search
Establishing Prosperity Media’s Melbourne presence. Leading enterprise SEO and GEO strategy, new business development, and AI search innovation.
Led SEO product innovation, marketplace SEO, and analytics. Built a bespoke LLM Accessibility Auditor. Won GameChanger of the Year; two Innovation Cup finalist submissions.
Led a team of four onshore and three offshore. Built the reporting dashboards and programmatic technical SEO processes the agency runs on.
Built three proprietary SEO tools; won an intra-agency innovation competition for a client result of plus 250 per cent eCommerce revenue.
Ran four to seven retainer and project clients; built the technical audit framework used across more than thirty client audits.
Delivered two to three-and-a-half times average page-speed improvements and forty-plus leads a month from an integrated B2B SaaS strategy.
Marketing across a national retail property portfolio - 25+ responses to briefs and 5 category insights presentations.
Migrated 5 client websites with rankings retained; cut cost per lead from $24 to $2.50; local-search enquiries up 3x.
Managed a team of five and five channel-partner accounts for an eDM platform; moved the site to page 1 for target keywords.
Co-founder capacity; ran a viral campaign viewed more than eighteen million times; pitched at 4+ startup events and helped pivot the brand from F&B to SaaS.
As Featured In
MumbrellaMarketing budget under recessionary pressure? Don't discount the brand-building impacts of SEO1 Oct 2023
eCommerce News AustraliaPattern launches tools to boost brands' AI visibility1 July 2025
B&TProsperity Media opens Melbourne office, hires Rahul Sengupta to lead SEO/GEO1 Aug 2026
Campaign BriefSEO, GEO and digital PR agency Prosperity Media opens Melbourne office with marquee hire1 Aug 2026'/%3e%3c/svg%3e)
Mi-3Prosperity Media expands Melbourne: Rahul Sengupta, SEO/GEO lead11 Aug 2026Notes on Search
Published writing on enterprise SEO, AI search and share of voice across the industry publications I have written for. Every piece below — like everything on theNotes on Search blog — is written by Rahul Sengupta.
- 01Pattern22 May 2025Google I/O 2025: 15 Key Takeaways for SEO and How AI Is Reshaping Search
- 02Pattern1 May 2025SEO Website Migration Checklist
- 03Pattern1 Mar 2025What Is an LLM Access Audit? LLM SEO Audit & AI Readiness
- 04AdVisible1 July 2024Navigating Google's Latest Algorithm Updates
- 05AdVisible19 Dec 2024The Importance of Mobile-First Indexing
- 06AdVisible23 Aug 20223 Ways SEO & Google Ads Work Together
- 07AdVisible1 Oct 2024Mastering Voice Search SEO: Key Strategies to Boost Your Online Visibility in 2024
- 08AdVisible8 June 2022Are Backlinks Still Important in 2024?
- 09AdVisible1 Dec 2024The State of Digital Marketing in 2024: Optimisation Trends That Could Propel Your Business
- 10Resolution Digital1 May 2023March & April 2023 Google Algorithm Updates
- 11Resolution Digital1 Sept 2023SEO Marketing Is Key During Economic Downturn
- 12Resolution Digital1 Nov 2023Outdated SEO Practices That Impact Your Website Ranking
- 13Resolution Digital1 Feb 2024Benefits of Integrating Paid and Organic Search
- 14Resolution Digital1 Mar 2024Benefits of Evergreen SEO Content
- 15Resolution Digital1 Apr 2024SEO Website AI Content Scraping: What You Need to Know
- 16Resolution Digital1 Mar 2024Google's Latest Core Web Vitals Change Has Arrived: Preparing Your Website for INP
SEO & GEO Events Spoken at Or Attended
Tell Me What You Need to Win.
I will tell you honestly whether I am the right person for it.
Or write directly: rahulraj.sengupta@gmail.com